Cornerstone Connect
Revolutionising data sharing for the leisure, health & wellness sector. Cornerstone Connect is a centralised data warehouse and aggregation tool that unifies your customer journeys and insights in real time.
from £75 + VAT
per month
Connect your data at the touch of a button
Quite simply, Cornerstone Connect is a centralised data warehouse and aggregation tool built primarily for the leisures sector, to connect to any API driven application, centralising data sets, providing visibility, and providing joined up linkages between customer data, journeys and insights.
Cornerstone Connect empowers operators, partners, and even NHS-aligned programmes with seamless, accurate, and actionable data and connections.
A single, unified customer journey across multiple platforms
For years, the industry has faced three major problems:
- Too much data
- Multiple fragmented customer journeys
- Fragmented connections
Operators are flooded with information – but it’s scattered across LMS booking systems, apps, fitness platforms, CRM tools, and program-specific portals.
This fragmentation prevents:
- A true understanding of member habits
- Effective communication and personalised marketing
- End-to-end customer journeys
- Long-term tracking of NHS referral pathways
Cornerstone Connect brings all of this together – simply and securely.
Choose the modules that power your growth.
Modules starting from £75 + VAT per month
LMS Data Connection Module
Connect to your LMS' API and enjoy seamless data flow between systems and customer journeys.
Web Timetabling Module
Display beautifully crafted, real time, user friendly timetables on any web page.
ReferAll Integration Module
Connect to GP referral platforms and link into wider customer journeys.
Web Lead to LMS Module
Pass website leads direct into your LMS, giving full visibility of customer journeys across your user touchpoints.
Email Marketing Module
Integrate your loved and trusted email marketing software such as MailChimp, Campaign Monitor or Dot Digital (as well as many others) to your data.
Marketing Preference Centre
Manage marketing preferences across all digital touchpoints, giving the most robust GDPR experience possible.
Marketing Automation Connector
Connect any system to your marketing automation tools via API.
Padel Booking Application
Offer padel booking that is built for customer experience and operational efficiency.
Theatre Bookings Module
Integrate your theatre booking system into your wider brand and customer journeys seamlessly, and centrally.
Bowling Bookings Module
Integrate ten pin bowling systems into your customer journeys quickly and effectively.
Power BI Connector & Interface
Connect all data platforms centrally to your Power BI platform, allowing for one central source of data truth.
Digital Signage Module
Integrate Cornerstone’s digital signage platform Innoscreen into your data, customising messaging automatically.
Map your customer journeys.
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1.Collect user data from multiple platforms.
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2.Unify it into a single customer profile or data set.
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3.Updates on user activity accessed in real time.
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4.Provides access to data insights via API or portal interface.
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5.Manage GDPR preferences and automations seamlessly, and legally, in one central location.
New member joins the system.
A record within the LMS is created, their data captured and welcome email triggered.
Early engagement check-in (Week 1–4)
Attendance & usage reviewed. Reminders sent if required.
Build routine (Week 4–8)
Provide the member with progress tips, habit reinforcement, cross-selling other activities available.
Schedule centre induction.
Invitation to book induction and onboarding emails sent.
Activated membership with first attendance recorded.
Touchpoints inform of attendance and equipment usage.
Retention check & intervention.
Member data informs activity and usage. Prompting support call intervention if required.
Booking Confirmed
Confirmation email and preparation guidance sent to the new member.
Attend Induction
The member attends, meets centre staff, who assists them with equipment use and app setup.
Convert to regular user
Habit is formed. Cross-selling opportunities arise and member exits the new member journey.
New member joins the system.
A record within the LMS is created, their data captured and welcome email triggered.
Schedule centre induction.
Invitation to book induction and onboarding emails sent.
Convert to regular user
Habit is formed. Cross-selling opportunities arise and member exits the new member journey.
Booking Confirmed
Confirmation email and preparation guidance sent to the new member.
Retention check & intervention.
Member data informs activity and usage. Prompting support call intervention if required.
Attend Induction
The member attends, meets centre staff, who assists them with equipment use and app setup.
Build routine (Week 4–8)
Provide the member with progress tips, habit reinforcement, cross-selling other activities available.
Activated membership with first attendance recorded.
Touchpoints inform of attendance and equipment usage.
Early engagement check-in (Week 1–4)
Attendance & usage reviewed. Reminders sent if required.
Deliver the best customer experience in the industry.
Drive commercial ROI and improve retention
Create a comprehensive view of the customer journey by consolidating usage data, preferences, attendance, programme participation, and digital interactions into a single unified profile, increasing membership sign-ups and retention.
Enhance cross-sell and upsell opportunities
Transform every customer interaction into an opportunity to deliver additional value. Cornerstone Connect seamlessly integrates systems to operate in harmony, improving operational efficiency while strengthening customer satisfaction, loyalty, and long-term engagement.
Trigger timely communications to your customers
Leverage intelligent automation to deliver the right communications, prompts, promotions, and progress updates at precisely the right moment, ensuring each touchpoint is timely, relevant, and impactful.
Monitor engagement through our reporting dashboard
Connect all data platforms within a single reporting dashboard to establish one trusted source of truth. Generate reports, track performance, and monitor engagement metrics in one centralised location for enhanced visibility and decision-making.
Data share to and digest data from other applications
Enable data exchange across integrated systems, unifies it into a single customer profile or data set, updates in real-time, ensuring all touchpoints remain accurate, synchronised, and true.
GDPR-compliant & secure
Designed with privacy and security at its core, the platform ensures robust data protection across all integrated systems, managed centrally through our Marketing Preference Centre. Built in alignment with the standards of the NIST Cybersecurity Framework and protected by enterprise-grade firewalls.
Start your journey today
Frequently Asked Questions
How much does it cost?
Modules are available from as little as £75 per month.
Can I customise the platform?
Yes, all customer-facing modules include customisable sections, enabling the platform to align with your brand identity.
Is the platform mobile-friendly?
Yes, our modules are fully optimised for mobile use and are compatible across all devices.
Is there a free trial?
Yes, we offer limited-time free trials for most of our modules, with no obligation to commit.
What is the cancellation policy?
Each module is subject to a minimum term of 12 months. After this period, users may cancel any time.
Are there any hidden costs?
No, our pricing structure is completely transparent, and all costs are clearly outlined upfront.
Who owns the data?
Clients retain full ownership of their data; we simply provide secure exchange and hosting.